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Hinge CEO Criticizes Zuckerberg’s AI Friends Vision

Hinge CEO Justin McLeod calls out Mark Zuckerberg's AI friends vision, stating it's reductive and unhealthy for human connections.

Jun 24, 2025Source: Visive.ai
Hinge CEO Criticizes Zuckerberg’s AI Friends Vision

Hinge CEO Justin McLeod has voiced his strong opposition to Mark Zuckerberg's vision of AI friends, emphasizing that AI cannot replace genuine human connections.

McLeod's Stance on AI in Dating

In a recent interview on the 'Decoder' podcast with Nilay Patel, McLeod criticized Zuckerberg's comments on friendships with AI chatbots. He described the idea as 'extraordinarily reductive' and argued that the most rewarding parts of friendship involve being there for someone else, sharing experiences, and being vulnerable.

'An AI friend might say all the right things and be available at the right time, but it won’t feel good in the long run,' McLeod said. 'It’s like junk food; it will make people feel less healthy and more drained over time, displacing real-world relationships they should be cultivating.'

Zuckerberg's AI Vision

Mark Zuckerberg, the CEO of Meta, has been vocal about the potential of AI to fill the demand for more friends. He suggested that AI could help people feel less alone. However, McLeod believes this approach is dangerous and exacerbates the loneliness epidemic, which he attributes to increased screen time and internet use.

Hinge's Approach to AI

Despite his reservations about AI chatbots, McLeod sees value in using AI to enhance the dating experience. Hinge plans to incorporate AI in two main areas: matchmaking and coaching.

'AI can move the dating experience closer to a personal matchmaking service, allowing users to speak more directly about what they’re looking for in a partner,' McLeod explained. 'We can also use AI to provide coaching, helping users prepare for dates and improve their dating profiles.'

For example, Hinge has a trained model that gives feedback on users' profile answers, helping them write better prompts and choose better photos.

The Loneliness Epidemic

McLeod’s concerns about AI friends are rooted in the growing loneliness epidemic. He believes that while AI can assist in various ways, it cannot replace the emotional depth and mutual support found in human relationships.

'Physical connections are better when you can have them, but many people feel alone more often than they would like,' McLeod said, echoing part of Zuckerberg’s own remarks on the 'This Past Weekend' podcast.

Future of AI in Dating

As the debate over AI in social interactions continues, McLeod remains committed to using AI responsibly. Hinge’s approach focuses on enhancing human connections rather than replacing them with virtual alternatives.

'AI can be a powerful tool, but it must be used ethically and in ways that support, not undermine, human relationships,' McLeod concluded.

Frequently Asked Questions

What is Hinge CEO Justin McLeod's stance on AI friends?

McLeod believes that AI friends are reductive and unhealthy, likening them to 'junk food' that can make people feel less healthy and more drained over time.

How does Mark Zuckerberg view AI friends?

Zuckerberg sees AI as a potential solution to the loneliness epidemic, suggesting that AI chatbots can help people feel less alone.

What are the two main areas where Hinge plans to use AI?

Hinge plans to use AI for matchmaking to create more compatible matches and for coaching to help users prepare for dates and improve their dating profiles.

Why does McLeod believe AI friends are dangerous?

McLeod argues that AI friends can exacerbate the loneliness epidemic by displacing real-world relationships and creating a false sense of connection.

What is the loneliness epidemic, and how is it related to AI?

The loneliness epidemic refers to the growing number of people feeling isolated and alone. McLeod believes that increased screen time and internet use, including interactions with AI, contribute to this issue.

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